Whether it’s being flung into a backpack or passed around at a family party, you’ll never have to worry about getting the µ TOUGH-3000 back in one piece. But the model isn’t just sturdy - it has a number of new features to boot: HD movie recording and HDMI interface, 1 GB internal memory and SD card slot, Photo Surfing, [ib] software, USB charging.

Chronicle all the action in an HD movie and show your friends on a TV connected via HDMI or flip through images easily on the spot with Photo Surfing. Thanks to Olympus’ new [ib] software, you can quickly locate those particular events, people and locations tagged using GPS, Face Detection, or the date. Group portraits as well as shots of a favourite band rocking-out on stage come out just as you imagined with the versatile 3.6x wide optical zoom (28-102mm*). Also a plus: you’ll never be left wanting for space or caught with a dead battery with the convenient 1GB of internal memory, an additional SD card slot and a practical USB charger.

Besides all that, the µ TOUGH-3000’s In-Camera Manual is on hand whenever you need help or some tricks. And just like with the rest of the TOUGH family, a variety of trusted Olympus features from Beauty Mode and i-Auto, AF Tracking to Dual Image Stabilisation make taking great shots easy.

The shockproof, waterproof and freezeproof µ TOUGH-3000 is an affordable solution to capture all of life’s surprises. It will be available in Oxide Red, Turquoise Blue, Hot Pink and Emerald Green.